eliminate the "yikes" factor...

Why hire MVP? MVP fulfills specific strategic and tactical objectives, working in lieu of, or in tandem with, established management roles like VP of Marketing, VP of Communications or VP Business  Development.

You should consider MVP if you need an independent resource to help you dovetail marketing efforts, sales efforts, and business projections..

For marketers, MVP is the integration specialist…

Every week, there seems to be a new way to connect with customers and "build the brand".  Clients need to match the mission with the cool idea and give strong direction to their teams.  Enter MVP.  We create leverage between all marketing efforts – PR, advertising, media buys, search/outreach.  We develop the ideas that work with emerging and traditional media.  A new field with a layered approach. 

For media companies, MVP is the business development strategist...

MVP uses publishing and agency experience to generate revenue through smart platforms, better sales tools and methods, and development of programs.  We evaluate and recommend content and design revisions to help the revenue process.  MVP helps media outlets package better, smarter and to the point.

MVP also uses experience in business development to benefit clients in non-traditional areas like book publishing, non-profits, and conferences.

How does this work?

You’ve got a great mission, and great ideas, but you're just not sure all of it is working together...

MVP provides complete integration systems for clients when we work with them from the ground up as we develop their marketing strategies. Insight, strategy, execution.  The complete system takes 3-6 months. MVP starts delivering on day one.  Fees TBD, based on goals and resources.

MVP also works with clients on an as-needed basis, to provide any of the services that make up the system – auditing and insight, strategy and budget development, idea development and execution. We’ll figure out what you did over the past year and if it was worth it; we’ll make sure you’re moving the needle at retail; we’ll audit your communications strategy, we’ll connect with your branding team. Any and all. Typical engagements are one to 6 months, with monthly fees starting at $5,000.